Content Types Vary by Platform

AIUNIFY Social Media validates the selected content type against the capabilities defined for each social platform. A content type that is valid for one network may not be accepted by another.

Facebook

The source identifies Facebook content types including:

  • Post
  • Story
  • Feed
  • Reel
  • Video

Facebook supports image, video, and text media categories for applicable content types.

Instagram

Instagram supports:

  • Post
  • Story
  • Reel

Instagram publishing uses image and video media. Reels require video, while Stories and standard posts have their own format and aspect-ratio expectations.

LinkedIn

LinkedIn supports:

  • Post
  • Article

The source notes that LinkedIn article-type publishing is text-oriented, while supported standard posts can use applicable image or video content.

X / Twitter

X / Twitter supports source-defined publishing types including Post, Story, and Reel. Story and Reel selections are handled as media tweets by the publishing service.

The source also notes a maximum of four images or one video per tweet.

YouTube

YouTube supports:

  • Videos
  • Shorts

YouTube is video-only in the publishing service. Standard videos and Shorts have different presentation expectations.

Threads

Threads supports Post content and can use text, images, or video.

TikTok

TikTok is a connectable and publishable platform in AIUNIFY Social Media. Use the content-type choices presented by the live Composer for the connected TikTok account rather than assuming another platform's format rules.

Multi-Channel Validation

When publishing to multiple accounts, the backend validates the selected content type against each selected platform. If a platform does not support the chosen type, the application can reject the request and identify the incompatible account and the allowed types.

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