Open the Business workspace and select Edit profile, or open the Business Settings tab.
The Edit Business screen uses the same operational Business form as creation and is intended to keep customer-facing information accurate across Local Growth tools.
The Business Identity section contains:
The Business Name is the public-facing identity, while Business Type provides industry context for Local Growth and AI content workflows.
Search the available Business Types or enter a custom type when the appropriate industry is not listed.
Use a clear category that accurately describes the Business rather than using campaign-specific wording.
The Contact Channels section contains:
These details can support customer-facing Landing Pages, Booking communication, and Lead follow-up.
The Business form calculates a Profile Completion percentage using five practical readiness checks:
Completing these fields gives downstream campaigns a stronger source profile.
The Business form includes a Public Preview that reflects key Business details while you work.
Use the preview to check the Business Name, Business Type, Phone, Website, and Address for obvious mistakes before saving.
The interface identifies the Business profile as a source for functions such as:
Save changes after confirming that Business information is current. Updating the Business source record helps keep related customer experiences consistent.